Royalty free fonts are all over the place! Using Royalty free fonts can help you turn around your designs from good to great. But it is important for every designer to realize that certain fonts usually come with usage restrictions, and you may be prohibited from using them for commercial …

10 Worst Logo Redesigns The decision by a company to redesign their logo is usually a serious one that requires a lot of consideration. The established brands considering rebranding run the risk of alienating some of their loyal customers while the less established ones may be moving too fast to rebrand before they …

Ten Famous Brand Logos Everybody Knows. The visual appeal of famous brand logos have the potential to create a winner in the eyes of the discerning consumer as far as logos are concerned. Logos play the important role of serving as indicators of loyalty, togetherness values throughout the operations of …

Logo Lowdown: Current Trends in Logo Design Logo design trends have gone a lot of transformation, adaptation and shapeshifting from the earlier days of cut letterforms through to the present times where there is a huge wave of digital technology. Every logo designer wants to improve their skills to match …

Choosing the right typography. For many people just starting out in design, the process of choosing the perfect typography is usually such a bewildering task. The choices seem to be endless with no straightforward way of knowing what to select and what to ignore. For someone to get it right in …

Create Your Brand Identity with These Simple Steps One thing you will notice about any business that has recently taken off is that they have successfully managed to get their customers to connect, relate and identify with their brand. The ability to create such coherence between the customers and the …

7 Common Graphic Design Mistakes It is always the expectation of the client that the graphic designer will be detail oriented. Designers are usually expected to wear more than one hat at the same time. This frequently leads to simple mistakes that can end up ruining the overall aesthetic appeal …

Choosing the Best Logo Colors How do you choose the best logo colors? While a startup company can provide a vast amount of value to its marketplace as well as deliver innovative solutions to its target market in order to maximize the impact that it is able to be made …

Introduction to Brand Strategy: Having a strategy for brand expansion is absolutely crucial for any company. From the perspective of the designer it’s extremely important to create logos that can help your clients to build on their brand strategy and to expand for the future. The rules for branding have …

5 important questions to ask clients before logo design Listen! Listen! Listen! Listening is one of the most important elements of creating successful logo designs for your clients. In order to make sure that you can produce great work for a business it’s very important that you take the time to …