When It Comes to Logo Design, Less is Better The less is more design principle is becoming a strong trend lately in the spheres of logo design. It has come to the realization that simplicity leads to the creation of effective logo designs that will add immensely to the branding endeavors …

What you need to Know about Colors The choice of a color is a crucial factor in every graphics design project. Color has a different meaning, and their use is warranted on varying occasions. A thorough understanding of the graphic design color theory is thus necessary for every designer who aspires …

Starting a Logo Design: Logo Brainstorming Logo brainstorming is usually one of the most challenging phases for many designers in logo design. It is what you come up with during logo brainstorming that will determine the overall success of the design. It, therefore, requires a certain amount of creativity and …

Legends of Logo Design Every profession has its legends. These are people who achieved higher levels of mastery in their crafts and whose ingenuity is still felt in the world to this day. They became Picassos in their fields and helped to shape the industry with their contributions. In this …

Should you ever give Away a Logo for Free? Logo design is a skill and profession just like any other career out there. Every designer aspires to use their skills to grow as professionals and also as a source of income. The choice to give away logo for free or …

Branding 101: A Beginner’s Guide No business in the entire human history ever managed to be successful without having powerful branding behind their products or services. Branding has immense importance on the success of a business, and every business needs to take it seriously. It is through branding that the …

How to Tell a Story with a Logo An organization’s logo offers the world an insight of who you are and what you do. It is what people use to remember your organization whenever they see it. As such, therefore, it should not just help in branding the organization, but …

How to Build a Portfolio from Scratch Survival in the graphic design industry can be elusive if you don’t have a portfolio to show your work. Clients will in most cases want to have a look at your previous designs to gauge your competency and suitability of you doing them …