Where would coca-cola be without the cursive print design, MacDonald’s without the golden arches or UPS without the brown shield emblem? These logos are strong brand identities for businesses dealing with different lines of products and services, and yet, each one of them is built in a completely different logo …
Read More »How to Build a Brand as a Freelance Designer
There is no good time to venture into freelance design than the present. Many businesses are waking up to the need of professional branding materials increasing the demand for talented and skilled designers. Regrettable though, most of the designers have focused their efforts on active employment and the freelance rend …
Read More »Determining Your Design Principles and Sticking to Them
Sticking to Your Design Principles Every professional graphics designer understands the importance of having strong design principles to define their work and establish their brands in the design world. The design world demands uniqueness, and you can’t come up with unique designs unless you have unique design principles which you …
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