When you communicate via email, your email signature is usually the final point of communication your reader has and it presents an avenue for more subtle, yet effective branding and marketing. By including your logo in the signature, you will be increasing the reach and exposure of your brand, thus …
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If you are struggling with whether or not you actually need a logo design for your company, your blog, team, band or service the short answer is probably yes. If you are offering something to the general public in the form of a brand, one of the best ways that …
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The Difference between a Brand and a Logo Many people find it confusing to distinguish between the terms brand, identity, and a logo. These three terms are usually used interchangeably, and whereas a layman can be excused for doing so, the same case should never be for a professional designer. …
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5 Luxury Brand Logos A luxury brand logo is a sure-fire way to get someone’s attention. Some of the worlds most desirable designer brands and luxury brands have instantly recognizable logos because they are portrayed in mainstream culture as royal. These are luxury brands that have made themselves known in …
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Why Every Small Business Needs a Logo It is recommended strongly by most business and marketing experts that every business should have a logo, no matter the size of the enterprise. This is especially true for a small business that is still struggling to get off its feet and get …
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How to Trademark Your Logo Once you have a uniquely designed logo for your business, the next step is to trademark it so that you are the only person in the whole universal with the legal rights to use it in branding or promoting your products and services. Failure to …
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