The competition in the technology industry is always a cutthroat one, and the companies realize that for them to stand out from the ground, branding is very important, and this begins with the design of the company logo. A beautiful logo won’t just make the company appear professional, but also will be memorable amongst the potential audiences and in so doing, the company has a chance to build a strong and a lasting brand in the minds of their customers. Whereas there are many tech companies with extremely gorgeous logos, some not already famous, below are the ones with the hottest logos currently.

Dropbox

Dropbox is a file storage company providing users with the ability to store and share files in the cloud. The company is relatively new, yet it has become immensely popular because it has negated the need for people to constantly walk with their memory sticks. Perhaps the other reason for the popularity of the company is its awesomely designed logo. It is simple, easily recognizable and a single glance at it will let you know immediately what the company deals in.

Storific

This is an app that allows its users to order food using their phones and they get notified with the food is ready for pickup. The logo features handwritten lettering on a bright blue background. It is beautiful, stylish and elegant, exuding a nice and warm personality.

Jelly

Jelly is a new tech company founded by Biz Stone, Twitter Co-founder. It is a platform where people can ask questions and get responses from other members and it is designed to be used by mobile devices, but allows for seamless integration with the social media websites. Just like Dropbox, Jelly’s logo is ultra clean, stylish and very simple. It depicts a shape of a white jelly fish against a light green background.

Snapchat

Snapchat is now one of the most popular social networks, and it uses a mascot as the logo. The logo is minimalist against a yellow background. The choice of the mascot is derived from the premises of the platform, in the sense that messages disappear immediately after they have been viewed. In this manner, it is like a ghost, since you won’t access the message again, and the choice of the logo has worked very well for the branding and overall success of the tech company.

Squarespace

Squarespace is a startup tech company which allows designers, artists, musicians and other professionals in the creative industry to have easy to build websites. Their logo features a beautifully elegant design, minimalist in nature and it can be easily recognized. The fact that the font is in white against a black background makes it conspicuous enough and it easily stands out from the rest.

Simple

Simple was created with a bold idea of replacing the high street bank. The design of the company logo is as simple as the company’s name – it is a beautiful design which will help you see as you spend your money. The logotype is all in uppercase, looking stern but professional.

Mailchimp

Mailchimp is a tech company that allows businesses and internet marketers to collect email addresses for purpose such as email marketing, and newsletter distribution. It is one of the top autoresponder companies you will ever come across in the present times. Their logo is a very simple logotype with the name with the name of the company written in a playful font against a white background. It is the perfect definition of minimalism in logo design.

Visual.ly

This is a startup tech company dedicated to creating different kinds of infographics to aid in presenting information in a more interesting way. Their logo features a sweetly designed logo mark which relates to its visual approach to data and it is well suited for the company.

GitHub

GitHub is a tech company that allows for code storage in the cloud and it’s a service that has grown immensely in terms of popularity. They have made it easier for programmers and developers in different parts of the world to share code with one another and also to work on projects together. GitHub’s logo is an interesting and a quirky one, perhaps to depict the personality of the company, which is now the most preferred for people working on open source projects. Their logo is half mascot and half cat and they have named it as “The Octocat”.

Hall

Hall is a communication app designed for businesses. It has various chat rooms that can only be accessed by the people who work for the respective companies. The Hall logo design is simple, clean and easy to recognize.

Check out why Uber’s head of design quit here!

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The other way of enhancing the branding is to have a powerful logo to act as a perpetual reminder to the current and potential clients about the business. In this piece, we highlight certain fundamental tips for barbershop logo design to set your shop apart from the rest and ensure you can you have a consistent stream of clients.

Adopt a simple and clean design

Simplicity and cleanliness are must-have features for any successful logo. They will make the logo look attractive and reflect on the barbershop in an uncluttered way. By being simple and clean, the logo should have balanced graphics, proper fonts, complimentary colors and a cleverly crafted tagline to pass across the main marketing message in a clear and concise manner. To know how to come up with such a logo, take time and brainstorm on the words that you think best describe your barbershop philosophy, services, values and generally what motivates you to give your best to your clients.

Let the logo reflect your barbershop style

One effective way of branding for any business is to target a niche audience. In the beauty or hair care industry, there is a plethora of styles offered by both the salons and barbershops. Identify your specific niche or style and incorporate some of its elements into the logo. For instance, is your style more hip-urban or do you cater for a specific type of clients such as black Americans? When you are able to reflect your style in the logo, it will make it easy for people to tell what they are likely to get when visiting your shop and you will also attract quality prospects because they already know what they want and they have an idea that they might get it from your barbershop.

Intelligent use of colors

There is no logo design which will ever be discussed without reference being made to the color psychology. This owes to the immense importance of color use in logo design. People react differently when they see colors and this call for the intelligent use of colors in your logo design. With regards to designing a logo for barbershop, the choice of color could be determined by a number of factors.

For instance, you may decide to use earth tones to reflect your hair care services or if you are an urban or trendy barber, then going with simple colors such as black and white would still work. Suppose you use organic hair care products and you would want to use this as a selling point, then you may use nature colors such as green, purple or orange.

The size and format of the logo

It is important to remember that the logo will be used in a myriad of places for marketing your barbershop. Probably, you are likely to use it in the social media, in your website, on posters inside and out of your shop and on stationery amongst others. Due to these, it is imperative to consider the size and the format of the logo. Because of the diverse nature of the intended use, the logo shouldn’t lose its quality when printed on small items like stationery or on large items such as banners and poster for the shop.

The symbols or objects

The symbols should be able to let anyone know that the logo is for a barbershop. In this regard, your choice of symbol should be related to the industry. Mostly, some people will prefer to use haircut styles or tools used such as scissors. While searching for the appropriate symbol to use for the logo, don’t be too generic or copy another person’s exact same style. Instead, use them for inspiration and add your tweaks to make it original and unique.

Consider using the services of a professional designer

It is true that you can use a plethora of the online tools and free logo generators to create a logo for your barbershop. However, these options have some inherent limitations which might work against you in the long run. For instance, you won’t have the flexibility to create an entirely unique logo and besides, other people in different parts of the world are using the same tools and same resources, hence there is no originality. The antidote to this is to use the services of professional logo designers who will create for you unique and original logo for your business. You may have to part with some money, but it is worth it for the long term branding of your business.

The post Tips for Barbershop Logo Design appeared first on LogoMaven | Easy Logo Design Software & Logo Maker.

However, the only agents to be discouraged are those that are not creative enough and who view competition as a bad thing. But to the savvy travel agents like you, all it requires is a little realignment and polishing up the branding strategy to gain a competitive edge, despite all the lunacy taking place in the industry. Presented here are killer tips for travel agents to revamp their branding so that they can get the most despite the current competitive nature of the industry.

Take one more look at your website

It is unfathomable to think that there could be a travel agent operating at this time and age without a website. For those who have website, the first tip towards enhancing your travel agent branding is to take a keen look at the website and discover what is working and what needs to be changed. Check if the information presented in the website is up to date and reflects on the nature of your agency. For instance, if your niche is targeting older clients, are your products and services suited for this particular group of people? While tweaking the website for better performance, remember to have the following in mind-:

• Make it responsive – this is to take advantage of the humongous number of mobile traffic, since there are many people accessing the internet using mobile devices than those using desktop devices.
• Simplify the design – Use a simple design which makes it easy for the users to find the information they are looking for.
• Test the site – use various website testing tools to check how effective your website it. Track to get an understanding of how your visitors behave and also test the loading speeds to ensure that you don’t get high bounce back rates due to low speeds.
• Update regularly – maintain a regular supply of fresh content on the website. It is out of such updates that the site visitors will be eager to visit back more in the hope of getting new information.

Take advantage of the social media

Most people trust the recommendations they get from friends and family and this is why the social media is a powerful low cost tool for marketing travel agencies. The number of social media platforms that can be used by travel agencies keeps on increasing and it is imperative for every agency to build a strong network of followers on the relevant platforms.

Sites like Facebook remain the preferred social media platform for travel agents and tour guides. With proper Facebook marketing, it is possible to grow a formidable number of followers, out of which you can get leads for your travel agency. Additionally, Facebook has powerful inbuilt features including Graph Search and Audience Insights which are powerful should you decide to venture into paid advertising for your agency. Learn how to market effectively on Facebook and take its full advantages of spurring your agency to the next level of growth.

Build your database with email marketing

A large and responsive email database is one of the most valuable marketing assets a travel agency will ever have. Put in place strategies to continue growing your email lists while you encourage the current lists to subscribe for different newsletters you have for them. In this manner, you will manage to segment your list so that your campaigns become more targeted and effective. Also be sure to have an opt-in page in your websites where you encourage people to sign to help you continue growing your email list. Additionally, you must have an active newsletter going out at to your lists at different intervals. This is how to create value and make the subscribers eager to hear from you and also to try out the offers you recommend for them.

Work together with travel aggregators

Each year, millions of travelers book their accommodations, flights, and meet their other travel needs through aggregator websites such as SKyScanner or Kayak. Despite the fact that the aggregators will charge some fee to include your business in their websites, you will benefit immensely from the huge volume of targeted traffic that the sites usually have. Besides, the travel aggregator websites dominate the search engines and by partnering with them, you also make it easier to get a chunk of the search traffic. Add your travel agency to the relevant leading aggregators in your industry and start reaping their benefits.

 Learn how to protect your design from copycats here!

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This is why graphics designs should be rooted on the right design principles that will stand the test of time so that the designs will maintain their beauty and relevance years after the trends have all faded away. Here is a look at the graphic design trends that took the industry by storm but are now slowly dying and nobody ever thinks about them-:

Ultra detailed or Complex designs

You may have probably noticed graphic design styles with a complex composition and ornate details. The popularity of these graphic design trends was partly due to the vintage design that took the industry by storm during the late 1800s and early 1900s. During this period, graphics design featured impressive attention to detail as well as a great sense of craftsmanship that many designers found to be appealing.

Even though retro and vintage styles in graphic design will continue to be popular, there seems to be a general shift in the recent decades towards what trend forecasters refer to as “Modern Retro” style of graphic design.

Another reason for the recent shift from the detailed or complex design is the adoption of simplicity and minimalism as depicted by some of the industry leaders. For instance, Google changed their visual language in 2015, and so many designers have taken the concept, further sounding the death knell for the ultra detailed designs.

The Use of Natural Color Schemes

The use of muted, natural color scheme is another graphics design trend that is slowly fading into the oblivion. With this trend in graphics design, designers tended to base their designs solely on the natural colors that were primarily inspired by nature. But this is no longer appealing in the design world as designers are now shying away from the natural color pallets and shifting towards the use of brighter and more saturated color palettes. The use of natural color schemes was especially rampant during the late 1980s and early 1990s, but a lot has changed since then.

Mixed Typography in design

The mix and match approach of using multiple fonts in the same design was a graphic design trend which was in use for a very long time. You would see it virtually in all the places you would find graphics displayed. These included websites, social media and logo amongst other branding materials. It is never easy to combine fonts, and it can easily lead to the ruination of a design if not done in the right manner.

However, if done perfectly, it can lead to very awesome designs. But presently the trend is no longer considered hot, especially with the challenges that come with the printing of multiple fonts on the same design. As a graphic design trend, therefore, mixed typography in design has lost the steam it needed to move forward.

Monoline in logo design

Monoline logos featured designs where the elements were illustrated in a single line weight. This graphic design trend was a rage when it hit the industry but seems to be losing its appeal among the current crop of designers. It used to be a versatile style that could also be used in minimal designs but despite this, it is no longer the in thing as designers have other approaches on making their designs looks great and trendy at the same time. Monoline logo design is thus one of the graphics design trends which might not be around in the few coming years.

Badges and crest logos

Badges and crest logo types were very popular and could be found everywhere. They appealed to most people due to their ease of creation since they also came with a plethora of templates that made it easy for designers to come up with different kind of logos in this style. But just like any other graphics design trend, their days as a trend had to be numbered and presently, nobody designs logos using the badges and crest styles.

Shaped Typography

Shaped Typography is another graphic design trend you have to accept its demise. This trend featured typography arranged in a manner that it formed certain shapes. It could be the shape of anything including patterns, plants or animals. The problem with this trend is that it made the designs look similar even though they were completely different. But since designers are after freshness and uniqueness in design, this trend is no longer considered great and it joins the list of graphic design trends that are officially out of style.

Learn why you need to cut the clutter in designs here. 

The post These Graphic Design Trends Are Officially Out of Style appeared first on LogoMaven | Easy Logo Design Software & Logo Maker.

Vintage logos seem to be the craze in the creative market at the moment. We are seeing more and more of hipster, retro, and vintage logo collections as many designers and clients tend to lover their simplicity and effectiveness in connecting with the target audience. Though you may have thought that time was up for this kind of logo design, it is one of the trending designs that most designers now prefer. Here are some vintage logo trends that are not just strong at the moment but have been around for a while and it seems that they have refused to go away-:

Badges vintage logos

Badges lie at the very heart of the concept of vintage logo design. These designs feature simple shapes that can be stamped virtually on anything. You will find most of the vintage badge logos in different shapes, but mostly they will be in oval, circle, triangle, shields, and diamonds.

These kinds of logs won’t just take you back to the ages before the digital world caught up with the design industry, but also, they are simple to work with, and the fact that they look pleasant in a variety of shapes adds a lot of design versatility for designers who prefer to use these vintage logos.

Hand Drawn Vintage Logos

Handmade logos are currently a hot trend in the logo design industry because they offer simplicity graced with an authenticity that is not easily achieveable with other forms of logo design styles. Similarly, in the vintage logo design world, the adoption of hand drawn vintage logos seems to be on the rise for similar reasons as the handmade logos in the world of digital graphics design.

These logos are aesthetically appealing, and they display great artistic talent which makes them be of overall good quality. Though most of the hand drawn vintage logo designs may appear to be more masculine, they offer great results in a wide variety of applications including being used in the beauty industry.

Industrial Logos

A trip back to the mid 20th century will reveal to you logo designs that never had gradients, shadows or never rendered in three dimensions, but still they were effective in making bold visual statements. Most of the graphical symbols or icon in such logos included wrenches, axes, hammers, and factories.

All these were synonymous with the industrial revolution even though the world is now more tech savvy than it was back then a good number of designers are adopting the industrial vintage logo design to create uniqueness and a sense of authenticity that the digital world has never experienced.

Land and Sea Logo Designs

With most of the vintage logo designs, it is common to find animals with antlers such as deer, elk, and moose featured in the logos. As a matter of fact, the presence of an antler used to signify that the logo was indeed of the vintage category. Similarly, land and sea features such as tents, mountains, trees, etc were common features of such vintage logos.

You are also likely to see anchors, fish, and ropes as the main graphical elements in most of the vintage logos featuring the sea. With the benefits of advanced technology and improved graphics design methodologies, such land and logo sees are finding their way back into the mainstream design, though with the same symbols given smoother and better graphical representation.

Logos on Photos

A look at logos made ten years ago is likely to reveal that most of them had photos at the background. Most of the modern and robust designs however feature colorful, bright and complex internet logos with sophisticated backgrounds and gradients.

But while this is happening, the lovers of vintage logos have crafted ways of using monotones overlaid on top of great photography to generate fantastic looks. This method will make any logo look great especially if the picture on the background is relevant to the theme and the design of the logo.

Line Art Vintage Logos

It is always amazing to observe how current logo design trends change how vintage graphics work. Back in the days when skeuomorphism used to be the trend, vintage logos used heavy textures and sometimes ink brushes.

But presently, flat design is the reigning trend, and vintage logos haven’t left behind either. Vintage logo designers are now using thin lines with greatly simplified illustration in conformity with the trend while still managing to create awesome vintage logos.

Use your intuition

Whereas there is a lot more going on with the trends in vintage logo design, it is not a rule of thumb that you adapt your logo design to such trends. If anything, using trends when designing your logo can be a very dangerous practice since trends will come and go but your logo will be required to stand the test of time. Therefore, use the trends but ultimately, rely on your intuition and design principles to come up with rock solid vintage logo designs.

Check these 2016 designs for more inspiration!

The post Vintage Style Logo Trends that have refused to go away appeared first on LogoMaven | Easy Logo Design Software & Logo Maker.

Typography in the graphic design industry keeps on evolving with each rising of the sun. In the last few years, we have seen exciting developments happening in the design industry. Whereas some of them were weak trends that were bound to die after a few months, some of the developments have stayed and are even growing much stronger. Watching out for such trends, especially the developments with the logo design font trends can be rewarding, but it is advisable that you don’t adapt your entire designs on such trends.

The reason for this is that you may be a victim of design fad when you used a trending font that died as quickly as it had come. Presented here are the major logo design font trends that are worth considering in 2016. These trends started picking up steam in 2015 and are expected to get popular and get more adoption as we get deep into 2016.

Sans Serif is there to stay

Designs in sans serif continue to dominate most of the market places for buying and selling typefaces. But while this happens, designers should not forget the history and the development of this typeface and why it is still a force to reckon with in the world of typefaces.

Back in the days, the low resolution used to be the greatest limitation of using serif typefaces, but with advancements in technology, this is no longer considered a huge limitation and designers are presently able to achieve a lot more exquisite designs using the sans serif typeface.

With the increased use of high resolutions screens and devices – whether it is a phone, a tablet or a high pixel density notebook, most of the digital devices now have the capacity to handle some of the nuisances that were associated with the sans serif fonts and this effectively placed the typeface to the right place where it belonged as far as graphic design is concerned.

Due to the limitations that were typical of the sans serif font, there are some specially tuned versions of the typeface that were released to compensate for the limitation of the font. But while this is happening, technological advancements are also in top gear to ensure that as many variations of the typeface as possible are supported since this is the only way to continue harnessing the power of the font in design and especially as a logo design font.

Continued awareness of custom typefaces

Other than placing the san serif font in its rightful place as far as logo design is concerned, there is increased awareness of the presence of custom typefaces. Whether you know it or note, digital typefaces is virtually everywhere and not just in logo design alone. For instance, your television, coffee maker and smart phone all use digital typefaces which in most cases are custom typefaces. With the increased awareness and the application of custom typefaces in such media, the same is also taking place in the graphic design world and especially in the design of logos.

Though it may not be apparent to the majority, continued awareness of the use of custom fonts in design are easily recognizable for anyone who has even the slightest knowledge in design. Big brands are turning to the use of these typefaces as they provide flexibility and robustness as well as the versatility needed to meet all their design needs.

As the design industry continues to evolve in 2016, the continued awareness and exposure of the custom fonts to the mainstream media can only be expected to result in the adoption of such typefaces. And since logo design is a core component for most of the designs, this is effectively one of the logo design trends that most logo designers are watching with a keen eye.

Anyone can design their own fonts

If you are a professional designer, then you already understand that designing a type requires a specific set of skills and to those who have this skill usually guard it very close to their hearts. The professional logo design font types especially. Similarly, to create a visually compelling and effective logo, there is a lot of visual power that is needed and this never comes out of thin air.

However, the advancements in technology in the graphics design world have simplified a lot of these things such that designing a font and using it to create a logo is no longer a preserve of the selected and skilled designers. For instance, with an application such as Glyphs, any designer can create fonts in just a matter of seconds and then use the fonts for whatever design applications they want.

But even with the presence of such easy to use tools, it is possible to create a professionally looking font but this is no indication that the font is indeed professional. There are certain levels of irreplaceable artistry and a specific production process which must be adhered to for the creation of good typefaces.

Check out these logo color trends for 2016.

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The world of design moves very fast. Whether it is the font or color trends, the evolution takes place so fast that a good number of designers are unable to cope up with the speed. It is very possible that what worked a few years ago may already be obsolete in the world of graphics design. However, if you stick your design to the core principles, you won’t have to worry about the luster of your design fading away once the fad is gone.

In this article, we take a look at the logo design color trends and what every designer need to watch out for as far as the use of colors in logo design is concerned. This is so that you know what is happening in the world of colors, lest you risk coming up with designs that won’t be responsive hence won’t have a greater impact on your target audience.

Adoption of monochromatic color schemes

Lots of logo designers are adopting minimalist logo design style. This style of logo design is very much compatible with monochromatic color schemes. Hence, since the flat design is a hot trend on the rise, the use of monochromatic colors scheme is also a logo design color trend you need to watch out for in 2016. One of the beauties of using monochromatic color schemes in logo design is the fact that they are very vibrant, and they come with little distractions which in turn give designers the flexibility to make bold statements and also experiment with various color choices.

Contrasting with dull shades

Even for aesthetic purposes alone, extreme contrasting in logo designs prevents the design from being stale, and this is a great concern for minimalist designers. As one of the logo design color trends, contrasting logo designs with dull shades provides decisive visual patterns that are not just great for the overall beauty of the design but also ideal for improving the readability of the design.

As a result, a designer can use such contrasting to make the marketing message in the logo clear and appealing to the target audience thus making it more effective for branding purposes. However, before you delve into your color palettes and start playing around with them, you must understand the graphics design color theory so that you use the colors and contrast them in the right and professional manner.

Bright Colors and Texture

In most of the logo designs, you can easily recognize texture when used on a normal background but only under the right conditions. But texture can also be combined with bright colors to give exquisite results in logo design. Presently, the use of bright colors and textures seems to have caught the attention of many designers and has now become one of the most pronounced logo design color trends in 2016.

One thing you will appreciate about using bright colors and textures in logo design is their ability to give a unique aesthetic appeal to the design without necessarily appearing to be overly skeuomorphic.

Highlighting text with colors

Another logo design color trend that most designers are already adopting is using colors to highlight text in their designs. One of the aims of creating a logo is to make it attract the attention of the target audience. This can be achieved easily with the use of bright colors to highlight the text in the logo.

Naturally, bright colors are attention grabbing and using them especially on logos with dull backgrounds will transform such logos and make them visually appealing while at the same time having the ability to get the much needed attention. But as usual, before you try highlighting the text in your logo with bright colors, you must be aware of the graphics color design theory to avoid doing this in the wrong manner.

Two Color Logo Designs

In addition to the adoption of monochromatic color schemes, there is an increased adoption of two color logo designs. This is another logo design color trend that many designers have placed on their radar and are keen on its evolvement. One admirable thing about using only two colors in logo design is the ease with which you can adapt to various designs styles and concepts.

For instance, two colors work very well with negative space and will also give stellar results when used with white space designs. This is not to mention the fact that with only two, you can create a great contrast in any design, and this is very instrumental for the legibility of the logo as well as its ability to grab attention.

As you consider the logo design color trends of 2016, it is imperative to have in mind that some of these logo design color trends are just fads which might not live to stand the taste of time. Therefore, always be sure that you design is grounded on the proper design principles.

Learn where Google got its logo here!

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The art and science of logo design trends keep on changing with each and every year. This is necessitated by the need to provide more quality and robustness in the design so that they can be in tandem with the changing behaviors of the target audiences. Additionally, the technological advancements also make certain design practices to be obsolete with time since there are new media through which to view the logos and which must also be considered in the design.

It is appalling to note that logo designs that might have looked gorgeous five years ago may not make the same impact in the present times. However, with the changing trends, it is imperative that designers stick to the core logo design principles because principles never change. A logo design based on a fad will appeal only for the present, but when your design is based on the fundamental principles, it will stand the test of time and still look awesome for decades to come.

Without much further ado, let us delve into some of the new logo design trends that are expected to dominate designs in the year 2016-:

Increased use of dynamic color palettes

In 2015, Google fired what many professionals have termed as a warning shot in the design industry when they rebranded using a functional and dynamic color palette. This is an indication that there is a major shift already going on in the design world, especially with the leading corporate organizations as they try to make their logos more appealing by using dynamic color palettes.

It is true that dynamic design is not a new concept, but when you see the giants starting to adopt it once again, it is just a matter of time before other designers pick up on these  logo design trends and we might see an influx of such logos in the year 2016.

Use of Negative Space in Logo design

There is increased adoption of the use of negative space in design, and this is expected to gain more momentum as the year wears on. The effectiveness of a log lies in its simplicity and the ability to communicate the central marketing message to the audiences. When you can achieve more than these, then you are bound to achieve more from the logo and make it very successful. Negative space gives the audience a chance to get more intelligent meanings from the logo hence it creates a huge impact on them. Additionally, negative space also has certain design advantages other than the simplicity. For instance, printing a large scale logo with negative space is less problematic as printing a similar logo without negative space. These are some of the reasons why we can expect to continue seeing more logos designed with negative space.

Handmade Logos

Handmade logos have been trending for several years now, and this is another logo design trend we can expect to continue in popularity in 2016. Handmade logos look very authentic, and they have a way of displaying a sense of intimacy or personal touch. Even within the handmade logos niche, there are some that have been designed in a manner that they look more of a “hybrid” whereas there are still others that don’t seem to be truly handmade but again they are not digital. However, within the variations, they still do a perfect job in displaying the kind of charm associated with handmade logos.

Mix and Match Logos

Mix and Match is not just a concept in the fashion design industry, but it is now one of the strong logo design trends we are looking at in 2016. It involves the mixing and matching of different typefaces as well as colors to come up truly unique and effective logo designs. It is also a new design style, but it is resurfacing at a stronger pace as designers are finding more creative and interesting ways to use the style. It has provided and alternative route to escape from the usual note connotations while at the same time introducing playfulness but in a professional manner in the design of logo.

Flat Designs

Flat design is a logo design trend that is not just about to go away but is expected to get more fans in 2016. Though considered an old style as far as logo design trends are concerned, flat designs have a unique way of providing forthright and clean designs that can easily render in most of the devices. As a logo design trend, flat designs have proven to load much faster, and they also offer a lot of flexibility to the designers through the ease of using various patterns, shadows, textures and gradients to allow for simple lines as well as great color schemes. Watch for this logo design trend as we see some of the corporate giants start to rebrand using flat designs.

See if your logo can have universal appeal here!

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Most designers absolutely swear by the use of Macintosh computers for all of their logo creation needs. Part of the reason that many designers love using Macintosh computers is because Macintosh hardware is specifically designed for use with design and creation software. Macintosh computers have always been a popular choice among creative’s because it simply works better with design suites like Photoshop and illustrator as well as for video editing tasks. While many Windows-based components will simply hang up when it comes to loading programs as well as processing and rendering image data, Macintosh’s continue outperform them in these areas. Because of this ease-of-use a lot of the world’s best logo design software can be found on Macintosh computers. So many professional level designers and many of the world’s best logo designers often find themselves using design software for Mac and the competition is definitely steep among the design tools that professionals use. Here are some of the top design software is for Mac that are currently available and most widely used across the design industry. Hopefully by checking out some of these options you can make an informed decision about which licenses you should purchase if you planned on creating your own logo or perhaps professionally creating a logo for others.

Adobe Photoshop

Adobe Photoshop is best known as a photo editing program but it’s perhaps some of the most at that software that can be used in image manipulation and logo creation. CS6 is definitely best used on a Macintosh computer and this version of Photoshop has come a long way from giving people the ability to make minor tweaks and changes to images as well as filter edits. The software can essentially help a graphic designer to make a logo from scratch as well as output it to all of the most popular image file types for recreation, printing, manipulation and more. The software can also alter a number of vector images will combine multi-layer images to form extremely powerful logo designs. The only real problem with the Photoshop interface is that the full version of the software can get quite expensive and learning how to use it with proficiency can take many years. For designing a basic logo there are many different tutorials online for how to use this logo design software for Mac but it may take a lot of trial and error before you can actually design a professional quality logo in Photoshop.

Gimp:

Gimp is an open-source program that was actually created originally as the Photoshop equivalent for Linux users. GNU image manipulation has been around for several years and gimp actually has a powerful selection of image editing capabilities which are all available for free. If you are simply interested in trying out a high-quality image manipulation program that can produce high-quality logos, this can be a great starting point. Gimp also has a massive number of free plug-ins and tools that you can use to expand your logo creation technique. While many people are quick to discredit GIMP because it’s a free program, with the amount of support that’s online and the number of professional tools that gimp has, it’s a worthy program for designers to use for all of their Macintosh logo creation needs. The only real drawback that GIMP has is that it doesn’t feature the same level of vector support that comes from Adobe products.

Sketchbook:

Sketchbook is an extremely effective vector creator for creating mockups. Although it’s not exactly full service logo design software for Macintosh, the Autodesk program is perfect for having an upgraded version of paint on your Macintosh computer. This makes it a powerful option on the list of logo design software for Macintosh.  There’s a free version as well as a pro version that comes with all of the tools that you need to produce high-quality drawings and graphics. The only main problem is sketchbook is that you definitely have to have some type of artistic ability to create a logo from scratch. You can import and edit photos in sketchbook but support for image manipulation like this isn’t quite as advanced as you would find it on Gimp or Photoshop. If you have some artistic talent and your simply looking to export a hand-drawn logo in vector format however, this can be an excellent cost effective option that is only available on Macintosh through the mac app store.

Adobe Illustrator:

Adobe Illustrator is basically the ultimate Macintosh creative suite for graphic designers. When it comes to logo design software for Macintosh, this interface is one of the preferred program options for professionals. The license through Adobe for a professional graphic designer can get quite expensive but with the alignment options and image editing options available in Adobe Illustrator it’s possible to create perfect quality vector logos that can be heavily replicated across promotional material. Illustrator has more features than any aforementioned Macintosh product on our list as well as a giant amount of typography, visual effects and easy tracing options. If you are looking for professional graphic design software on Mac and you don’t have any budgetary restrictions this is the program to get
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Keep these top options in mind if you are looking for the perfect logo design software for Macintosh.

Check out these options for Windows based Graphic Design software solutions!

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