Tag Archives: rebranding

Updating an existing logo might mean embarking on an entire rebranding of the business. Rebranding is an executive decision that usually comes with a lot of expenses and consumes a lot od time without any guarantees that the rebrand is going to strike the right codes with the audience. However, …

Barclays Premier League is Really Special, or is it? The Barclays Premier League has established a new look logo for the season 2016/17. The logo is slightly different from the previous one though it has retained all the identifying symbols present in its predecessor. As with every logo redesign, there …